By Guy Golan,Thomas Johnson,Wayne Wanta
ISBN-10: 0415998999
ISBN-13: 9780415998994
ISBN-10: 0415999006
ISBN-13: 9780415999007
This quantity offers a entire exam of key matters concerning worldwide communique, focusing rather on foreign information and strategic communication. It addresses these information components that impact the newsworthiness of foreign occasions, supplying a synthesis of either theoretical and sensible reviews that spotlight the complex nature of the foreign information choice procedure. It additionally offers with foreign information insurance, featuring examine at the cross-national and cross-cultural nature of media assurance of worldwide occasions, within the interdisciplinary context of analysis on political communique, conflict assurance, new applied sciences and on-line communique. The paintings concludes with a spotlight on international strategic communications: within the age of globalization, international economies and cross-national media possession, chapters right here supply readers with one of the most updated learn on overseas advertisements, public relatives and different key concerns in foreign communications.
With contributions from a few of the best students within the box of foreign media verbal exchange study, this assortment offers a useful source for advancing wisdom and figuring out of the advanced overseas communique phenomenon. will probably be of worth to upper-level undergraduates and graduate scholars in mass media and verbal exchange courses, and to students whose learn specializes in international verbal exchange research.
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International Media Communication in a Global Age (Routledge Communication Series) by Guy Golan,Thomas Johnson,Wayne Wanta
by Thomas
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